I am a keynote speaker, author, trainer and coach, specializing in creating clarity, focus and accountability for motivated individuals and businesses. I teach a system that breaks through fears and creates a "being in action" mentality. This results in measured increased quality, service, fulfillment and productivity in each person's life. My philosophy states that the purpose of being in business is to grow people, and I teach a system that enables organizations to live this three phase code:
1) I do what I say I will do
2) I am better as a part of a team than alone
3) Accountability-I am the source of all that I experience
Let's go back in time to the last organization that I worked in. The year was 1983. I can remember thinking of that job as a game. It was fun. Every level of the organization was passionate, excited, fast paced, goal driven, forward moving and thinking. We approached each challenge with an enthusiasm and a desire to find a way to overcome the obstacles and tap into the highest level of our God given talent and abilities. As an organization we celebrated our victories and mourned our losses together, as a team. There was such a love, a camaraderie, a commitment, a loyalty, a togetherness, a competitiveness shared by all. It was very important for everyone associated with this organization to be their very best. The emphasis was not self centered, what's in it for me, but team centered, how can I best contribute to the team.
I am describing the coaches and athletes of Cal State Fullerton's football team. I have looked quite diligently to find any company that would have employees that felt that way. This simply just doesn't exist in business.
I left coaching in 1983 to train business organizations in the "elite performance system" we had developed as athletic coaches. This system enabled an average group of athletes to win two conference championships. This system is easily duplicable and appropriate for businesses. This system is what my keynote presentation is about.
When I started presenting my training for business I was absolutely appalled by what I found. The state of planning was patethic. People didn't care about each other. Communication was very poor or non existent! Everyone seemed to be on their own agenda with little regard for the good of the team. There was no love, warmth, loyalty, pride, or anything close to the camaraderie that I explained about our football team. Why was this missing?
I believe the problem is that businesses operate from a dysfunctional fundamental principle about the purpose of being in business.
If you were to ask ten people what they thought the purpose of being in business was, what do you think they would say? By far, the most common response would be "to make money". I take the position that making money is not the purpose of being in business. Until a company is willing to give up that myth, they will always be in a struggle and have to work harder than they should. It is very questionable that a business with the making money philosophy will have very fulfilled employees.
This is definitely against the grain of American culture. Get ready, my keynote will go against the grain many times. There are several myths that this program will shatter. Good news, taking on my new philosophy will enable a company to make all the money they could hope for. If a company will implement the principles of this program, develop the culture proposed by this presentation, and instill the code of this talk, then the money and loyalty, camaraderie, love, etc. will flow!
The purpose of being in business is to grow people! How do you grow people? The first step is to surround yourself with people who hold it important that they become better than they are. This will occur over time, or through your new hires. You want to be around people who are excited and passionate about being better human beings. You can develop this for every single person in your organization and that is the purpose of this talk. The purpose of my presentations are to give you a users manual to grow people.
The first step is to instill the operational code. This code contains the three underlying core principles necessary for the recommendations of my keynote program to work in your organization. The three core principles are:
1) I do what I say I will do.
Using the techniques of this book, your organization will learn to embrace accountability. Each individual will learn the concept of MLO's, minimum level objectives. Each person will develop the habit of planning, "declaring", and will crave the results that non threatening accountability will bring.
2) I can't do it alone. I am far better off as a team than I can ever be by myself.
Your organization will understand the concept of synergy. They will see that they are limited by themselves but that as a team they can accomplish far more than they realized was possible.
3) Accountability-I am the source of all that I experience.
The opposite of accountability is blaming. Each individual will recognize that they are very powerful at creating the results in their lives. This talk will enable them to change the results that they are not satisfied with in their health, business and personal lives.
My keynote contains a step by step procedure to implement the proposed changes that are necessary to fully function as a business in the roaring 2000's! This program is the step by step procedure to changing the American business culture. This is a huge mind shift. How do you shift a person's thinking from internal, what is best for me, to external, how can I be a contributor to the team. That is the challenge of this program.
The result of implementation of this cultural change is that individuals will be on purpose. They will have a clarity of vision and focus. They will be constantly in action, on purpose, in a race with enthusiasm to be 100% for the next seven days in reaching their goals.
I say, if you can't be passionate about what you do and who you are, that if you aren't looking for constant improvement, then why play at all! This presentation is the users manual to that passion. There are several myths that will be challenged. These challenges represent a new way of thinking for American business. The following are the myths, or core beliefs, to be challenged:
1) The reason for being in business-(not making money)
2) Goal setting-(by itself, is an incomplete process)
3) Evaluating by ranking and comparing-(not appropriate)
4) Committing unrealistically high-(not effective)
5) Positive thinking-(pie in the sky doesn't work)
6) Motivation-(what drives human beings is not what you think)
7) Time-(not everyone has the same 24 hours)